Digital Optimisation & Marketing Specialist

Contract

Full time

About Us

At Amped HQ, we’re on a mission to connect top talent with opportunities that drive real impact. We’re constantly expanding our global network, seeking the best and brightest to join our team and contribute to our partners’ success.

 

With industry-leading partner and employee retention, Amped HQ is redefining what outsourcing can be. We focus on building genuine relationships, delivering meaningful results, and fostering growth both professionally and personally, in a fun, supportive environment.

 

Our core values, People First, Innovation, and Growth, guide everything we do. Here, you’ll collaborate closely with senior management, gain access to powerful tools and resources, and enjoy the freedom to upskill in areas that excite you.

 


About the Opportunity

We’re looking for a data-driven, Webflow-savvy digital marketer to take ownership of our clients’ website optimisation and digital marketing performance. 


You’ll lead end-to-end optimisation across websites, campaigns, and analytics, driving measurable growth in traffic, conversions, and ROI through a blend of strategy, experimentation, and AI-powered insights. 


This role sits at the intersection of design, development, marketing, and AI, perfect for someone who can move fluidly between technical implementation and strategic execution. 

Responsibilities

What Success Looks Like

Website Optimisation (Webflow) 

  • Execute ongoing optimisation for Webflow websites (speed, UX, accessibility, conversion flow). 
  • Run A/B tests and CRO experiments using Webflow Optimize or similar tools. 
  • Ensure compliance with Core Web Vitals, WCAG 2.2, and modern web performance standards. 
  • Implement on-page updates (CMS edits, metadata, schema, redirects, tracking). 

2. SEO & AEO 

  • Conduct technical SEO audits and implement fixes for structured data, redirects, and indexation. 
  • Optimise for conversational and voice search readiness (AEO). 
  • Collaborate with content strategists to improve keyword performance and topical authority, leveraging AI SEO platforms (e.g., Surfer, Clearscope, Jasper). 

3. Campaign Strategy & Management 

  • Plan, execute, and optimise digital marketing campaigns across Google Ads, Meta, LinkedIn, and YouTube. 
  • Manage budgets, conversion tracking, and performance metrics to ensure strong ROI. 
  • Conduct A/B testing for ad copy, creative assets, landing pages, and audience targeting. 
  • Work with creative and strategy teams to deliver integrated digital campaigns aligned with client objectives. 

4. Data, Analytics & Reporting 

  • Own setup and tracking across GA4, Tag Manager, and platform-specific pixels (Meta, LinkedIn, etc.). 
  • Build automated dashboards and monthly performance reports via Looker Studio or similar tools. 
  • Use AI-driven analytics to identify trends, anomalies, and actionable insights. 
  • Translate technical findings into clear recommendations that drive business outcomes. 

5. Collaboration & Client Delivery 

  • Act as the optimisation and performance lead for client retainers. 
  • Present insights, progress, and strategies in a clear, consultative manner. 
  • Collaborate closely with Project Managers, Strategists, and Designers to ensure cohesive delivery across touchpoints. 

Requirements

What You Bring

Must-Haves 

  • 3+ years’ experience in digital marketing, SEO, or optimisation roles. 
  • Proficiency in GA4, GTM, Looker Studio, Ahrefs/Semrush, and Hotjar/Clarity. 
  • Hands-on experience with Google Ads and Meta Ads Manager. 
  • Strong grasp of Webflow CMS (comfortable making updates, optimisations, and tracking integrations). 
  • Demonstrated use of AI tools for SEO, analytics, or content optimisation.  

Nice-to-Haves 

  • Experience in LinkedIn Campaign Manager, TikTok Ads, or YouTube paid campaigns. 
  • Light coding knowledge (HTML, CSS, JS) for technical optimisation. 
  • Familiarity with automation tools (Make, Zapier, n8n) for reporting or workflow efficiency. 
  • Understanding of accessibility standards and conversion rate optimisation methodologies.

Benefits

Why You’ll Love Working Here

At Amped HQ, we put people first. Built on growth, innovation, and teamwork, we give our team members the space to do their best work, the support to thrive, and the recognition they deserve. With a collaborative culture and a commitment to personal and professional development, you’ll be part of a company that truly cares about your success and well-being.


Here’s what you can look forward to:

  • Permanent work-from-home setup – Enjoy flexibility and comfort while staying productive.
  • Complete WFH equipment provided – We make sure you have everything you need to excel.
  • Competitive salary package – Earn what you deserve for the value you bring.
  • Clear career growth opportunities – Continuous learning and well-defined pathways for advancement.
  • Supportive international team – Collaborate with passionate, high-performing professionals across the globe.
  • Health and wellness culture – We actively promote your well-being through initiatives and support.
  • Direct access to senior management – Make an impact and have your voice heard.
  • Focus on personal development – Grow your skills and explore areas that excite you.
  • Annual performance appraisals – Transparent reviews that celebrate achievements and guide growth.
  • Monthly gratitude events with potential incentives – Celebrate wins, milestones, and the people behind them.

 

Join us at Amped HQ and be part of a team that values your growth, celebrates your achievements, and supports you every step of the way. Together, we’ll achieve more and have fun doing it! Apply now to meet our talent acquisition team! 

We hire with

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