Digital Optimisation Specialist

Contract

Full time

Amped HQ is growing fast!


We need the best of the best to come and contribute to our staff & clients.


With unprecedented client and employee retention, Amped HQ is out to disrupt the industry in opportunities for both clients and employees. Bringing together the best talent, leadership & systems while fostering real relationships, personal & professional growth, and opportunities all in a fun environment has Amped HQ taking outsourcing & the industry norm to a new level.


With our core values being, people first, innovation, and growth, you will have close proximity to senior management, access to powerful tools and resources, and growth opportunities for you to up skill in areas of your choice.


We are looking for a Digital Optimisation Specialist to take ownership of our website optimisation retainers — driving performance, SEO, AEO, analytics, and growth for our clients’ Webflow websites.


This role sits at the intersection of design, development, marketing, and AI. You’ll lead monthly optimization cycles, conduct audits, and provide actionable recommendations that improve traffic, conversions, and long-term ROI. Importantly, you’ll leverage AI-powered tools (for content optimisation, analytics insights, and workflow automation) to deliver results faster, smarter, and at scale.

Responsibilities

Key Responsibilities

Website Optimization

  • Execute monthly Webflow site optimisation (speed, accessibility, UX enhancements).
  • Run A/B tests and experiments using Webflow Optimize or similar tools.
  • Ensure compliance with Core Web Vitals, WCAG 2.2 accessibility, and best-practice standards.

Data & Analytics

  • Own setup and monitoring across GA4, Looker Studio, Tag Manager, Hotjar/Clarity.
  • Use AI-assisted analytics tools to surface trends, anomalies, and recommendations.
  • Produce monthly dashboards and growth reports that clearly link insights to next steps.

SEO & AEO

  • Perform technical SEO audits, implement fixes (schema, redirects, metadata).
  • Lead AEO strategies (conversational search optimization, rich results, voice search readiness).
  • Collaborate with content strategists to optimize for keywords and topical authority, enhanced by AI SEO platforms(e.g., Clearscope, Surfer, Jasper).

Client Delivery

  • Act as the retainer execution lead: implement optimizations, report insights, and keep clients engaged with measurable outcomes.
  • Work closely with Project Managers and Customer Success to ensure timely, transparent delivery.
  • Translate technical findings into business-impact recommendations.

Requirements

Must-Haves

  • At least 3 years in digital marketing, SEO, or optimization roles.
  • Strong working knowledge of SEO tools (Screaming Frog, Sitebulb, Ahrefs, Semrush).
  • Proficiency with analytics & CRO tools (GA4, GTM, Looker Studio, Hotjar/Clarity).
  • Familiarity with structured data, schema markup, Core Web Vitals, accessibility standards.
  • Demonstrated use of AI-powered tools for SEO, analytics, or content optimization.

Nice-to-Haves

  • Hands-on Webflow CMS experience (comfortable making updates without dev support), the client is open to upskilling the right candidate!
  • Exposure to paid search and performance marketing (Google Ads, Meta Ads).
  • Light coding (HTML, CSS, JS) to implement optimizations.
  • Familiarity with automation tools (Make, Zapier, n8n) for reporting and workflow scaling.
  • Experience running CRO programs or experimentation roadmaps.

Attributes We Value

  • Data-driven problem solver who thrives on optimization and experimentation.
  • Curious, future-focused mindset — excited by new AI-driven capabilities.
  • Excellent communicator who can translate analytics into clear, actionable advice.
  • Proactive, detail-oriented, and comfortable managing multiple client retainers.

Benefits

What's in it for you?

Amped HQ is growing and taking a different approach to outsourcing. With a young leadership team and a focus on delivery, the shackles are off when it comes to planning your day. We prioritize, we deliver, we have fun, and we support one another. Our company goes above and beyond for their employees to ensure that there are:


  • Permanent work-from-home
  • Complete WFH set-up provided
  • Great career development opportunities
  • Energetic international team
  • Cultural focus on staff health and wellness
  • Close proximity to senior management
  • Focus on personal development and growth
  • Yearly appraisals
  • Monthly gratitude event
  • Complete takehome pay
  • Subcontractor leave benefit (sick & vacation leaves)


Hit that Apply button if you are interested and want to learn more. We look forward to meeting you!

We hire with

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